SILENTLY STANDING ON TOP OF THE MOUNTAIN.

A DEEP BREATH OF COLD AIR FILLS THE LUNGS IGNITING A SENSE OF AWARENESS. EYES SCANNING THE PANORAMIC VIEW OF EMPTY SNOW-FILLED MOUNTAINS LEAVES A FEELING OF ALONENESS, SMALLNESS. NOT IN A NEGATIVE WAY, BUT WITH A PURE AWAKENING AND UNDERSTANDING THAT YOUR ACTIONS ARE PART OF A LARGER PICTURE.

Our continuous 8-Step process

1. 1. ANALYZE: Acquire in-depth analysis to formulate trends, internal/external perceptions, and competitive landscapes on macro and micro levels.


2. 2. STRATEGIZE: Data acquired through analysis is used to develop strategies to create relevant messages and ideas.


3. 3. ESTABLISH: Brand/Product communication can be implemented in visual contexts. Visual contexts make up the foundation of brand communication.


4. 4. DEVELOP: Involving both campaign planning and creative messaging, a plan is formulated which is a multipronged approach to include a mixture of content marketing, digital, multi-media, and traditional print.


5. 5. EXECUTE: Creative Campaign released across multiple mediums including print, video, and digital.


6. 6. INITIATE: Sales Initiatives such as coupons, in-store promotions, direct email, tradeshow promotions are developed and released to boost sales efforts and carry creative messaging through the cycle.


7. 7. EVALUATE: Customer brand impact, digital analytics, sales data, and conversion rates are calculated.


8. 8. OPTIMIZE: Strengths are maximized, weaknesses are addressed, opportunities are targeted, and threats are minimized.